2.5 Weeks After Windows Vista Push, Focus is on Switching to Apple
| by Joe Leo, Columnist | February 19, 2007 |
WHO YOU CALLING A GEEK?: Best Buy's "Geek Squad," their 24-Hour Customer Support Task Force seems to be poking fun at both Mac and PC users with their full-page ad in their own advertisement from Sunday. (We don't know whether to take it as a compliment and/or an insult). [PHOTO: ©2007, J. Leo]
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On the inside we find the consumer desktop line of iMacs, currently the only desktops offered by Best Buy. (Mac minis were previously available at one point, but currently don't appear on their shelves). Mac Pros are nowhere to be found.
"Think of Them as Turbo Charged"... is the highlight, and because these desktops have Intel's latest Core 2 Duo processors, it, "...means they're faster, more powerful and more fun than ever before."
The fun is getting a $100 instant "rebate" (not touted as such) when purchased with three available models of Canon printers. The low-end printer is technically free with a full-priced iMac purchase. Or, by buying a printer, you save $100 on your new iMac.
(The glass half-empty, the glass half-full-- you choose the correlation).
What's even more fun--other than the fact that your favorite apples are being sold at the #1 electronics retail chain which before this, used to be primarily "orange" (PC)--is their last page of the insert... which by coincidence is also, orange!
Best Buy's "24-Hour Computer Support Task Force"--the Geek Squad--which was setup for Windows PC users before they started selling Apple hardware again, has a very, let's say, ironic twist (or maybe a poke at the Mac-user bunch?).
"Let an Agent install Windows on your Mac. There's something we never thought we'd say. Ask a Geek Squad Agent about Parallels Desktop for Mac."
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