Category: PC

Historical coverage of the PC market and new products by Charles W. Moore. 2004-2017.

Dude, Youre Not Getting an Ultrabook: 2012 Sales Forecast Slashed as Pricing and Marketing Disappoint

Amid high pricing and a lack of effective marketing to draw consumers’ attention away from other hot-selling mobile gadgets, global Ultrabook shipments are falling short of expectations in 2012, prompting market research firm IHS to cut its near-term forecast for the next-generation notebooks. An estimated 10.3 million Ultrabooks will ship worldwide in 2012, according to an IHS iSuppli Compute Platforms Topical Report from information and […]