iPad owners tend to be older and have more money – 50 percent more likely to have household incomes of $100,000+ – but as tablets have become more mainstream and more widely distributed, those high-end demographics are shifting. According to market research firm NPD Groups’ new study, “Tablet Adoption and Insights Report,” more than 40 percent of iPad owners have a household income of $100 […]
Category: Market
Historical coverage of the PC and Apple tech market by Charles W. Moore. 2004-2017.