Category: Market

Historical coverage of the PC and Apple tech market by Charles W. Moore. 2004-2017.

Distracted and Device-Hungry: Impatient Online Consumers Demand To Be Entertained

Demonstrating the mounting pressure for content marketers, Adobe today released findings of a new survey showing that global consumers are increasingly multiscreening, impatient and demanding to be entertained. The report, The State of Content: Rules of Engagement, surveyed more than 12,000 consumers across six countries in one of the industry’s largest and broadest global surveys of consumer views on digital content. The Multiscreen Reality People […]