I’m a longtime fan of Apple having a three-tiered laptop strategy, with professional, subcompact, and midrange price leader laptop families on offer. That marketing structure is currently exemplified by Apple’s MacBook Pro, MacBook, and MacBook Air lineup respectively. Some have suggested that Apple is likely to, and should, discontinue the MacBook Air and simplify its laptop offering to just two model families, with redesigned Pro […]
Category: Charles Column
Charles W. Moore columns at MacPrices.net, including The ‘Book Mystique. His articles span from 2004-2018.