Joe Leo

Joe Leo, who writes the "Mac Potpourri" column on MacPrices, joined the team in 2018 and has been (since 2006) primarily covering all things Apple, as well as other news related to the world of personal technology and consumer electronics. Prior to joining the team, he had a short stint (from 2018 to 2019) concurrently writing the "Leo And Mac" column on Low End Mac. Today, in addition to his role as a writer for this site, Leo also serves as a contributor to iPhone Life, where he periodically submits articles for publication in the magazine and its website (www.iphonelife.com). Most recent posts by this author:

From Concept To Consumer, An Inside Look Behind The Secretive Product Development Process At Apple

From Concept To Consumer, An Inside Look Behind The Secretive Product Development Process At Apple holiday-themed display in the storefront window at Apple Valley Fair

FEATURE: 12.24.21 – Everyone knows how Santa and his elves make toys up at the North Pole to deliver to children all around the world on Christmas but have you ever wondered how Apple’s products are created in-house before they end up at the company’s retail stores and into the hands of eager customers across the globe? An anonymous writer — writing under the pseudonym […]